Our Work: Kennedy Investment Group
SUMMARY OF WORK
Branding, Marketing + Digital Media
Challenge: Creating a unique brand identity in the financial planning market can be a daunting task. With many planners to chose from, it’s more critical than ever for financial services companies to develop a unified brand – one that dynamically and genuinely portrays its customer values and delivers on its brand promise. Kennedy Investment Group, a growing Southern New Jersey financial planning company, challenged Muse to enhance their branding and integrated marketing efforts.
Solution: Muse collaborated with Kennedy and performed a comprehensive review of the company’s identity and marketing strategy resulting in a new logo design, enhanced branding, launch of a new corporate website, a more aggressive social media strategy and implementation of an integrated promotional product strategy.
- Logo Enhancement
- Corporate Branding
- Customized Web Site
- SEO Optimization
- Client-Focused Marketing Collateral
- Verbal Messaging
- Social Media Content
- Promotional Products